"Segment specific consumption information for energy conservation and demand shifting"
A novel approach to increase the effectiveness of feedback systems
Contracting entity: Swiss Federal Office of Energy
Contractor: Bits to Energy Lab, ETH Zurich
Authors: Michael Baeriswyl, Claire-Michelle Loock, Tobias Graml, Thorsten Staake
The report "Segment specific consumption information for energy conservation and demand shifting” focused on how integrating behavioural interventions into feedback systems increase their effectiveness. In this framework, the effects of several behavioural interventions, such as social norms, goal setting, defaults, reference groups, awards, and games were analysed. Also, the willingness of end users to shift the timing of their energy consumption was investigated.
The corresponding research was mainly conducted in a large-scale field experiment with over 2000 customers of a Swiss and an Austrian utility company via two web-portals, the Velix portal and the Oscar portal.
To read the full report, click here!